Product Design
Product Design
Fangwei Zhou 



Ad-Hoc

“Ad-hoc” refers to something that has been created or used for a specific and immediate purpose, without prior planning


The project started with identifying ad-hoc solutions in daily life. During my research, my dad mentioned one of his own—using a small removable refrigerator with added back support as a chair while fishing. This inspired me to explore designing fishing products. 


Materials


Waxed canvas
Cotton strings 
Sliver metal button 
Metal fittings 

Skills


Tailoring 
Drawing



Research Development _ Interview 


Lee
Age:55

Q: How many times a week do you fish?
A: Usually came for the weekend and fishing for 2-3 hours.

Q: How many people are you fishing for? Do you come alone for fishing?
A: I usually come with a friend who is also fishing, and they knew each other while fishing. I knew it while I was fishing.

Q: What kind of finishing are you doing?
A: Catch and release, but some people will sell it to the market in Chinatown (East Broadway) and some people will bring the fish back home and eat it.



| Bag pack
| Cock
| Pier
| Siser
| Lure
| Tower
| Fishing rod
| Plastic bag (for putting the fish in)







Lurk
Age: 35

Q: How many times a week do you fish?
A: Came around 2:30 and usually fishing around 4 hours.

Q: How many people are you fishing for?
A: Alone. His brother works around here, so he came here for fish while waiting for his brother.

Q: What kind of finishing are you doing?
A: Catch and release. Usually he will do boat fishing with his brother for selling (using net ).



| Siser
| Tower
| Fish line
| Fishing rod
| Apple
| Lure
| Tower


Most young people today live fast-paced lifestyles, which often result in a sense of emptiness. Fishing allows individuals to slow down, focus on themselves, and reconnect with nature. The experience of catching fish adds a sense of fulfillment. As some say, “Young people fish not for the catch, but for life itself.”

Appeals to two types of people:
| Those who prefer solitude.
| Those who love to socialize


Project Statement 


One can find older pier fishers across NYC sunrise to sunset — but where is the next generation of anglers?

Hookist is a practical and stylish waxed canvas bag that encourges 20+ urbanites to daily carry gear so that they might integrate some much needed catch-and-release leisure time. Beyond its role as fishing equipment bag, it transforms seamlessly into a functional everyday companion for school or work.